Ready for a shortcut to your CEO style? Apply to work with Cassandra here!
You may know that your style can boost your professional image as a CEO (or it can hold you back). But achieving the professional image you want can be difficult and time-consuming.
As an NYC Image Consultant, I often get questions like “How do CEOs dress?” or “What should a female CEO wear?”
To answer these questions, let’s take a look at a few examples of female NYC CEO style. Below, I break down their outfit secrets and how you can get the look too.
A Travel Ready Wardrobe: Jen Rubio, CEO of Away
Our first source of inspiration for female NYC CEO style is Jen Rubio. Jen is the CEO of Away, a luggage and travel accessories company.
As a part of her role as CEO, Jen spends a lot of time traveling. To make packing easier, she keeps her wardrobe minimal, low maintenance, and contemporary.
Looking at her outfit, you might notice that her wardrobe is made up of neutral colors, which means that everything is easy to mix and match when she’s away from home.
To re-create one of Jen’s CEO outfits, focus on high-quality pieces and pair a grey turtleneck with black pants, black heels, and silver jewelry.
If you’re not sure where to start or don’t have the time to create your own CEO style, consider hiring an NYC stylist. An expert stylist can provide assistance on all the nuances of dressing for leadership roles so that you can feel confident at work.
NYC CEO Style With Impact: Nadia Boujarwah, Founder of Dia & Co
Nadia Boujarwah’s company Dia & Co is on a mission to make fashion more inclusive for plus-sized women. In addition to her brand, Nadia herself is a perfect example of NYC CEO style.
While Nadia’s style is mostly focused on staple pieces in neutral colors, she often mixes in a bit of color. For example, in the photo above she’s wearing a pale pink jumpsuit. Other times, you might see her wearing some red.
A huge benefit of the Next Level Wardrobe Style System is that it’s easy to mix in color. You can pair any pop of color with core colors (black, white, navy, and grey). From red to pale pink to cobalt blue, the possibilities are endless.
You can also use pops of color to evoke certain feelings or emotions that are tied to your personal brand. For example, you can add red to your outfit to communicate confidence. Or, to appear more approachable, try adding some pink to your outfit like Nadia.
If you’re looking for more female NYC CEO style ideas, visit my post on how to dress as a plus-size CEO.
The Low-Maintenance Executive Closet: Sallie Krawcheck, CEO of Ellevest
Finally, Sallie Krawcheck is another excellent source of inspiration for NYC CEO style.
Her work in finance and investment at Ellevest means that her style is more traditional. Still, Sallie uses her clothing to amplify her skills as a leader.
She’s also a great example of quality over quantity. Her wardrobe is focused on classic, low-maintenance pieces that she can easily combine.
Sallie often wears fitted button-downs and sweaters in navy, black, and white. It’s unlikely that you’ll see her in anything oversized. Having well-fitting clothing can make such a difference in your outfit.
A great fit will help you look more put together and in shape. It may seem like a small detail, but it can make a huge difference in your look.
Sallie likely has her clothing tailored before wearing it. The most common alterations are pant length, sleeve length, and taking in the body.
Finally, while style as a woman in finance may tend to be conservative, Sallie keeps her style approachable and unique by pairing her basics with more interesting items like a long necklace with oval earrings or a tailored leather jacket.
To get her NYC CEO style, wear a staple white button-down with a sweater and silver hoop earrings.
NYC CEO Style Takeaways
These three NYC CEOs each have a different style, but they all base their wardrobes on the same concepts: investing in high-quality basics, core colors, and getting the perfect fit (also known as the Next Level Wardrobe Style System).
If you’re running a business or working your way up the corporate ladder, you might not have the time to figure out how to dress, but you need to look professional and put together everyday, with ease.
Cassandra Sethi is a NYC Personal Stylist and Image Consultant. After working over 15 years in the Fashion Industry, most recently as a Senior Buyer for Equinox, she created her business, Next Level Wardrobe – a luxury personal shopping service for successful professionals. Cassandra’s been featured in Greatist, Livestrong and NY Mag.